Hi, I'm Jen!
I love technology, especially when it comes to marketing!
I have a unique approach to technology in that I want to find the best solution for each business individually, instead of forcing a one-size-fits-all solution.
You might be wondering "how is that a unique approach?" Well, let me tell you.
After working in multiple corporate jobs and then freelancing as a consultant, I noticed a general trend, especially in marketing. It goes something like this... "[marketing platform/tactic] worked wonders for my business so it's the best fit for your business too" or "this method worked in one scenario, it probably works in all others, you should use it".
I believe this to be inherently false. There are tons of platforms and tactics out there and (generally) all of them serve a purpose! But just because a certain system was the right fit for one company doesn't always mean it's right for yours.
Your business may have a different audience, product, budget, other technology needs, and so many other possible variables that yes, some of the marketing technology that a friend or industry blogger or social media influencer use might work well for you, but there's more to consider.
Looking for 1:1 marketing support? Sign up here, I'll send you more information!
I have a unique approach to technology in that I want to find the best solution for each business individually, instead of forcing a one-size-fits-all solution.
You might be wondering "how is that a unique approach?" Well, let me tell you.
After working in multiple corporate jobs and then freelancing as a consultant, I noticed a general trend, especially in marketing. It goes something like this... "[marketing platform/tactic] worked wonders for my business so it's the best fit for your business too" or "this method worked in one scenario, it probably works in all others, you should use it".
I believe this to be inherently false. There are tons of platforms and tactics out there and (generally) all of them serve a purpose! But just because a certain system was the right fit for one company doesn't always mean it's right for yours.
Your business may have a different audience, product, budget, other technology needs, and so many other possible variables that yes, some of the marketing technology that a friend or industry blogger or social media influencer use might work well for you, but there's more to consider.
Looking for 1:1 marketing support? Sign up here, I'll send you more information!